Digital Marketing

Digital Marketing has blossomed in the past few years into something big and beautiful, and it’s at the core of everything we do. By working with you, we can create an integrated digital marketing strategy that aligns with your business goals and puts your target audience at the centre of the stage. Through discovery and research, we will create a campaign that spans across multiple channels that are promised to add value to your brand and generate remarkable results. As the world sees it,  the core of everything now is the digital marketing and how much you are good at it. With the help of our experts, you can stand out from the crowd and reach both your existing and potential customers wherever they are.

s

Social Media Marketing

In today’s digital world, Social Media is one of the main channels to communicate with your audience. Effective social media presence helps you unveil what people are saying about your products and services, know who exactly these people are in terms of age, demographics and interests, and get a clear idea about the tactics you need to use to best address your targets.   What Edex can do for you: We develop bespoke social media strategies that are right for your brand and ..... Read More

s

Digital Marketing Research

Our Digital Marketing Research service arms you with the needed information to best support your marketing decisions. We help you understand your market to optimally reach your targets and to lead your perfect customer to your door. We identify your objectives and research your competition to build a clear picture of how to succeed in your business by knowing what your customer thinks, how the market evolves and what your competition is doing.   Our methodology combines qualitative, quantitative and integrated solutions, using ..... Read More

s

Content Marketing

The fact is customers don’t care about you, your products, your services…they care about themselves, their wants and their needs.  Content marketing is about creating interesting information your customers are passionate about so they actually pay attention to you. That’s why; we have a dedicated content marketing team who generate ideas, content and relationships which can result in referrals and increased brand awareness. Once a customer is aware there is a solution, they will take it into consideration, and then to move ..... Read More

s

Email Marketing

Email marketing still is an incredibly powerful and effective way of reaching your target audience. A personalised, branded and focused email marketing campaign can dramatically raise brand and product/services awareness. Email marketing often has much greater success rates than traditional mail outs, as they go straight to your prospective client’s inbox.    It’s also amazingly cost-effective. With an ROI of around 4,300% (according to the Direct Marketing Association), email practically pays for itself … and saves a tree or two. It’s what ..... Read More

s

SEO

Search engine optimisation (SEO) is used to generate more relevant traffic to your website using on and off page techniques and best practices. Search engines, such as Google, use an algorithm to determine how websites are ranked when a user enters a search query. Edex uses its expert knowledge and understanding of these algorithms to enable your websites to rank higher on the search engine result pages.   At Edex, we believe SEO is much more than simply bringing traffic to your ..... Read More